We are witnessing, as the World Economic Forum proposes, the “great reset.” Our society is changing with every collective breath we take. The pandemic has given the phrase “this changes everything” a whole new meaning. Whatever your life was before is now different — work, school, shopping, banking, dating, worship — everything.
Recently, Politico examined the current zeitgeist and found that “for many Americans right now, the scale of the coronavirus crisis calls to mind 9/11 or the 2008 financial crisis — events that reshaped society in lasting ways, from how we travel and buy homes, to the level of security and surveillance we’re accustomed to, and even to the language we use.”
I operate a billboard company, Billboardology.com, as well as a sister company, Polk Properties, which sells investment properties. I’ve seen how this pandemic has impacted the venue-based sector, and subsequently our culture. Cultural art preservation and